American study final paper Assignment Example | Topics and Well Written Essays - 1500 words

American study final paper - Assignment Example His essay is a detailed analysis of the many examples of advertisements to support this claim. In this essay, the main aim is to show how these different facets of the American culture influence the nature of advertisements. America is considered the most egalitarian society of past and present age. In fact, it is the world’s largest democracy and, therefore, advocates for social equality of its citizens, a populist view. This is one of the two faces of the American dream, the other being an elitist view. This view of the American dream is widely exploited by manufacturers as a way of manipulating consumers to buy their products (Solomon, 543). The status of Americans’ fears, hopes, beliefs, and even desires provide a necessary opportunity for advertisers to make their advertisements appealing to the American people. The desire of the people to feel accepted in society is particularly exploited in such a way that consumers will want to identify with the product to ‘qualify’ as due citizens of the country. These advertisements are specially designed to create a symbolic association between the product and what the target consumers most covet. Manufacturers are, therefore, quick to point out that their products are made, or designed on American soil. One aspect of the American dream is that it encourages the desire to belong and feel part of the country’s culture. This aspect has been the subject of many advertisements that transform economic products into signs of belonging. The incorporation of such common icons of American culture as country music, farmyards and family picnics in an advert makes it more appealing to a broader audience. For instance, a Jack Daniel’s advertisement emphasizes the egalitarian and down-home nature of its product. The feeling of belonging to that culture can influence a buyer

Ergonomics Research Paper Example | Topics and Well Written Essays - 1250 words

Ergonomics - Research Paper Example The overall purpose of such an extensive level of integration with different subjects has to do with the fact that ergonomics is specifically interested in understanding â€Å"human factors† with regards to the function of equipment, the design thereof, and facilitating cognitive abilities in the user. Rather than allowing the name itself, ergonomics, to serve as a stumbling block with regards to an understanding for what the specific realm of analysis is intended upon expecting, it should be understood that ergonomics in and of itself is effectively defined as â€Å"human factors†. As such, these human factors, engaged a level of importance with respect to the design, implementation, and use of material that facilitates the workflow or comfort of an individual. Such a broad level of focus invariably lends this particular field to incorporate a great many factors and engage with the previously denoted fields of study in a variety of different ways. However, even though the field of ergonomics is broad, the information that it engages with is utilized in something of singular manner; to make the experience of the human being more efficient, productive, and/or comfortable. With respect to the way in which ergonomics affects workers, this can be seen with regards to a host of different issues. For instance, the most obvious integration of ergonomics is with regards the way in which certain functions are performed. Rather than merely maximizing efficiency and endangering the worker and/or the equipment in question, ergonomics as a means of utilizing information from relevant medical spheres, up to and including physical therapy as a means of understanding the movements of the human body and which of these are most likely to reduce the level of injury and maximize the health and safety for the individual worker (Larson & Wick 5097). Moreover, the implementation of procedures and equipment that helps to foster a greater focus upon ergonomics directly im pacts the workers as it is able to maximize the level of safety and productivity without having any negative consequences other than the costs of implementation. Evidence of this can of course be seen with regards to the way in which recent scholarship has proven that ergonomics has a direct level of impact with regards to the way in which an office employee maintains posture, avoids injury to the hands and wrists, and has the monitor and keyboard positioned in a favorable manner so that workflow can be maximized and the risk of any potential future harm to the health and safety of the worker can be minimized. But however, even though the information that is thus far been provided is useful with regards to understanding the field of ergonomics and realizing what complement factors helped define it, a secondary issue that must be considered is with regards to the way that hazard recognition and measurement techniques are incorporated as a means of affecting a positive change. Ultimat ely, hazard recognition is the first piece of this puzzle (Erdinc & Yeow 953). Within any field of employment, there are particular hazards that the employee faces on a daily basis. As such, realizing, denoting, and seeking to mitigate these, is a fundamental goal that any organization/firm/company that seeks to engage with ergonomics and improve the overall quality of life and efficiency of workflow for their employees must consider. But naturally, once these hazards have been recognized and

Public Policy Coursework Example | Topics and Well Written Essays - 250 words

Public Policy - Coursework Example Understanding public policy involves a series of individual values towards the realization of a greater goal. Therefore, unlike Science, public policy is an Art. It is, therefore, prudent for policymakers to adopt measures that put the interests of the entire society at heart. â€Å"The basic element of understanding public policy for a better society is communication† (McConnell, 2010 p.89). Policy maker ought to adopt a legal approach towards communicating with the members of the society in an attempt to enhance understanding of public policy. If policymakers created channels for communication, the policies implemented would be favorable to all and ensure that all the relevant factors considered. Policymakers ought to evaluate the effectiveness of policies implemented in terms of their effectiveness towards improving the society (McConnell, 2010). They should install internal control measures to ensure that the policies implemented achieve the objectives. In addition, policies are similar to projects; every project has a lifespan. The internal controls may include evaluations, audits, and reviews. A policy may not achieve its purpose if it is implemented then ignored. Just as an automobile requires servicing, public policies are reviewed to assess whether they achieve the intended purpose. Policymakers are entrusted with public resources, and ought to uphold the code of ethical conduct. They can perfect their craft for the betterment of society if they perform their roles in a manner that upholds and respects moral values and public office respectively (McConnell,

Are Criminals Born or Made? Essay -- Psychology, Micro-Criminological

As the act of criminality is a global phenomenon, there must therefore be some explanation as to why this is; some schools of thought strive to explicate this by means of genetics, whilst others take a more socially influenced approach. Although at the time, the micro-criminological theories of Lombroso and Sheldon may have appeared credible, modern research has attempted to refute such notions. In an epidemiological context, the act of crime is seen by some as a positive contribution to society, as noted by Durkheim (Kirby et al, 2000), although too much will lead to social instability, or anomie. In contrariety to Durkheim's beliefs, a Marxist perspective would consider the mere notion of capitalism as criminal; thus deeming the vast majority of global society to be in a constant state of anomie. However, there is still much dispute as to whether people are born, or made into criminals. This essay will discuss the arguments within this debate. To be ‘born’ criminal ind icates a genetic heredity whereas if one is ‘made’; the environmental influences are the significant factor in creation of criminal behaviour. Despite much controversy surrounding the notion of inherited criminal tendencies, there is much evidence to support such theories. Although Lombroso may have employed his theoretic atavisms in an attempt to provide a biologically deterministic method of reducing or preventing crime, they have ultimately lead to an abandonment of gravitas concerning such a notion. However, as myopic as Lombroso's theories of criminality being a hereditary trait appears (Mannheim, 1965) research has shown shared physical characteristics to be commonplace in explicating the argument of genetic criminal behaviour. Although Lombroso presented... ...e fact it does not claim people will be born destined to commit criminal offences, but rather suggests an inherent predisposition towards such behaviours, which can be influenced by societal factors. In furthering a genetically predisposed and socially-influenced explanation, there is an abundance of considerations when explicating criminal behaviour; for example, a non aggressive, psychologically sound individual may be influenced by peer pressure into recreational drug usage, as â€Å"Psychoactive drug abuse commonly results from a combination of low self-esteem, peer pressure, inadequate coping skills, and curiosity.† (Lippincott Williams & Wilkins, 2005) therefore suggesting that light recreational drug abuse can accrue to a dependence due to a multitude of social influences, which invariably leads to further crime in order to financially support an addiction.

Developing yourself Essay

Findings: The CIPD profession map is a tool used to support the profession as a whole to develop products and services, yet it also accelerates the professional development of individuals. The map was created and is used by individuals and organisations; it’s a vital resource if you are working or connected in the HR profession. Whatever sector and/or size of an organisation the professional map is a great help, whether you are a specialist or generalist in talent, reward, learning development, employee relations and engagement. There are three key components to the map, which are: professional areas, behaviours and bands and transitions. The core professional areas show how a HR professional should think and look at tasks, then how to influence the relevant employees to the best outcome. There are then eight further areas surrounding the professional areas and when they are all combined, create the role of a great hr employee. Each area is essential to any business. The eight areas are: service delivery and information, organisation design, organisation development, resourcing and talent planning, learning and development, performance and reward, employee engagement, employee relations and service delivery and information. Once professional HR areas are covered, behaviours are the next vital key to becoming an effective HR professional. There are eight behaviours and they require an employee to be a strong character that leads by example and is confident when advising and influencing all levels of staff from entry to high level. Each behaviour is divided into four bands of professional competence. Each behaviour also lists a number of contra indicators which illustrate negative behaviour. Comment on the activities and knowledge specified within any 1 professional area, at either band one or band two identify those you consider most essential to your own or other identified hr role. Conclusion: A HR practitioner should ensure the services they provide are timely and effective. Different customers have different needs in a HR role and you need to prioritise conflicting needs. Shown below are different customers to  a HR practioner and examples of what needs they may have. Managers look to human resources for sound business advice on how to review, analyse and address people issues. They expect the HR services to be timely and accurate. Supervisors expect human resources to be available on an as-needed basis to help solve people issues. They expect, and frequently demand, help interpreting company policies, expediting personnel matters and preparing or completing paperwork. Most importantly, supervisors expect to learn from their interactions with human resources in order for them to return to their work unit and handle personnel matters. Associates look to human resources to provide, explain or confirm information about company policies and procedures. They expect human re sources to be an empathetic ear to their concerns and to help them solve work-related problems. They expect human resources to anticipate problems and to provide sound recommendations to management. To the applicant, human resources are the company. Applicants expect accurate information about employment opportunities, fair consideration of their qualifications and courteous treatment. An example of how you would prioritise conflicting needs is shown below: When in a HR role a supervisor may need a report by the end of the day completing, a manager may need you to sort a conflict between two members of staff and a member of staff may be dealing with bereavement and is upset. You would then organise how and who or what task is the priority and arrange how it will all be dealt with or completed. In this situation I would delegate the report to another member of staff, I would then arrange a time to address the issues between the two conflicting members of staff then I would then deal with the member of staff with bereavement as I would see them as the highest priority. Then all issues and tasks should be completed/ resolved by the end of the day. This shows how you have an empathetic ear to concerns, you are helping solve work related problems and you are completing tasks under a time scale with organisation and delegation. Communication methods: Employee communication is about the HR aspects of communication from management to employees and of course employees to management. The first aspect is downward communication this is where management communicate to employees the second aspect is upward communication and this is when  employees communicate to management. Managers have to communicate with employees all the time that they are at work it is impossible not to, plentiful communication with employee’s has been shown to be linked to good company performance. Communication could be formal or informal. Smaller company’s often rely on informal methods and have few formal methods of communication with employees. In some cases they prefer to encourage social events for promoting mutual communication. Shown below are some examples of communication: Downward communication: Upward communication: Workforce briefings for all or part of the workforce on key issues Employee attitude surveys Quality circles, regular meeting with all or part of the workforce Suggestion schemes Appraisal interviews Employee forums Newsletters, electronic circular and dvds Project teams With communication you can come across issues these are: Subject What is communicated is the most important issue. HR can send a message to employees only on subjects which they choose to communicate with them. For example, certain information may not be passed on to certain employees because the organisation may not want to disclose this information. Quality You do not want to give too much information as employees may have problems digesting it. You need to make sure the quality of communication is high. Depth The depth of the information must be fit for purpose for example it may be too detailed and confusing for those who it is aimed at as it may have initially been designed for a management circular, re-worked slightly and the circulated to part time workers. Receptiveness Employees should feel that they are being listened to; they may voice their  ideas but feel that they are not listened to, and this would then create a negative effect amongst them and actually demotivating them. Action on their views may or may not be considered a good idea, but employees should then receive feedback on their views. Regularity Employees learn to trust the communication if it is regular and tells them important information. Regular communication means it is less likely rumours which are incorrect circulate in workplaces. A balance must be made between giving people information so regularly that they are swamped with it, and too infrequently so that uncertainty arises. Timing Information may be released when leaked information has already reached employees as rumour and it may then be treated with contempt. Information may be released too early or too late. A good example of this is redundancy information. Employees themselves are sensitive when they read about their own redundancy in the newspaper or see it on the news. You should inform employees of this information at the relevant time so they find out from you first. In the HR role you are likely to have an important role in building managers presentational and communication skills, since operational managers are often appointed mainly for other skills that they have, they may need help in developing their interpersonal skills. HR professionals have people issues at the forefront of their minds, they may advise on where and when sensitive meetings such as appraisals or disciplinary meetings might be best held. HR professionals can act as advisors to individual operational managers on how to communicate to employees on issues such as their pension or legal rights, or alternatively communicate directly with the individual employee’s on such subjects. These matters are of vital importance to employees, for whom areas like pensions and benefits packages are central issues. Getting communication right in these areas is therefor also at the centre of HR professional jobs. HR professionals sometimes have to advise both senior and operational managers on employee’s feelings on different subjects. It is usually the HR professionals who are called on to run or at least source and oversee employee attitude surveys, forums etc. to some extent they may also try to act as employee advocates in order to maintain employee commitment and motivation. HR has a key role to play in improving  communication including by providing training and coaching for other managers and workers which can improve their informal and formal communication. Effective Service delivery is a vital key in a HR role shown below are the key points of how to achieve it to a high standard. Delivering service on time: Delivering service on a budget: Dealing with difficult customers, Handling and resolving complaints: When dealing with difficult customers that may have a complaint or issue there are certain ways to deal with the situation so that it does not escalate and gets resolved. Firstly you need to identify the complaint and get as many facts together as possible. You always need to listen and empathize whilst clarifying that you both understand. Then you would log the complaint and investigate why, who, how and what evidence. Once that is achieved I think it is best to identify an end goal so there is something to aim for and the issue should then be resolved. When trying to resolve the situation always keep the complainant updated with any progress and also make sure you are following the company’s policy and try and keep it to the smallest time frame. Once the situation is resolved I would then try to investigate why it happened and how to prevent re-occurrence. In a HR role I believe you should be committed to treating customers with courtesy and respect at all times, responding promptly to all enquiries made by telephone, email, post, fax, or in person, ensuring accuracy of administration, respecting and maintaining confidentiality, equality of opportunity in employment, updating skills through continuous professional development, regularly and systematically seeking, listening to and acting upon the views of customers. I think a HR function should obtain much more thorough feedback from its internal customers these are line managers, senior managers and employees. This should cover both what they need from HR, and their user experience of current services. Such feedback, as this study illustrates, can generate a clear overview or ‘footprint’ of the HR function in a particular organisation. It can provide fresh insights and help the HR function to focus its efforts in areas that add value to the  business. Bibliography: http://www.cipd.co.uk/cipd-hr-profession/profession-map/professional-areas/service-delivery-information.aspx

There Are Four Primary Discipline Topics Mentioned Above

There are four primary discipline topics mentioned above addressed in the review of the literature for this research, which are the analysis of the primary conceptual framework for this investigation. The social model for Cultural Competence and Critical Race Theory (CRT), are the highlights of the dimensions that will influence the research through this exploratory participatory approach. This will be a case study utilizing a mixed method approach through social constructivist participatory analysis. The case study will have an outcome basis that may produce advocacy, more effective professional development, and more culturally inclusive learning environments. Let’s view each of these outcomes individually. The research†¦show more content†¦Therefore, professional development becomes critical for a more inclusive learning environment to include more than just pedagogy. It must include culturally aware and competent trainings. Finally, this might cumulatively lead to a more culturally inclusive learning environment. A more culturally inclusive learning environment could be self-sustaining to producing more globally competitive high school students. Teachers and administrators who have more cultural mindfulness and inclusion could be able to cultivate more productive students which would be inclusive of African American high school students. According to Michael Cole, author of â€Å"Cross-Cultural and Historical Perspectives on the Developmental Consequences of Education which speaks about the primary meaning for education being to nourish a child (Cole, 2005). Cole also characterizes education as â€Å". . .a systemic instruction, schooling or training given to the young in preparation for the work of life† (Cole, 2005). 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About idbi bank - Free Essay Example

Sample details Pages: 29 Words: 8806 Downloads: 4 Date added: 2017/06/26 Category Statistics Essay Did you like this example? CHAPTER- I 1.1 Title of the study 1.2 Scope of the study Don’t waste time! Our writers will create an original "About idbi bank" essay for you Create order 1.3 Objective of the study 1.4 Significance of study 1.5 Researcher methodology 1.1 Title of the study:- A survey on banking products, customer satisfaction awareness of IDBI Bank 1.2 Scope Importance of the Study Each and every project study along with its certain objectives also have scope for future. And this scope in future gives to new researches a new need to research a new project with a new scope. Scope of the study not only consist one or two future business plan but sometime it also gives idea about a new business which becomes much more profitable for the researches then the older one. Scope of the study could give the projected scenario for a new observed in my project are not exactly having all the features of the scope which I described above but also not lacking all the features. @ Research study could give an idea of network expansion for capturing more market and customer with better services and lower cost, with out compromising with quality. @ In future customer requirements could be added with the product and services for getting an edge over competitors. @ Consumer behavior could also be used for the purpose of launching a new product with extra benefits which are required by customers for their account (saving or current ) and/or for their investments. @ Factors which are responsible for the performance for bank can also be used for the modification of the strategy and product for being more profitable. 1.3 Objectives of the study:- To know the customer needs and expectations. To find out the factors which customer take into consideration in opening a account To know that up to what extent a customer is satisfied with the bank To know the customer complaints and their redressal 1.4 Significance of the study:- Every research is conducted to fulfill certain objectives and these objective in turn fulfill some purpose and are of significance for one or more then one party these research is significant for:- To the Researcher:- This study provides the researcher a practical insight of various activities and function of the bank The researcher will also be able to develop on in depth knowledge of banking sector The study is also required for the partial fulfillment of the requirement for the degree of MBA as per the curriculum To the Bank:- The study would help IDBI Bank to know the customers attitude (about awareness and satisfaction level) towards its various products. 1.5 Research Methodology:- 1) Type of Research Research is descriptive in nature 2) Universe Customer of IDBI Bank in New Delhi 3) Sampling Unit Existing customer of IDBI Bank 4) Sampling Technique Convenience method of sampling was used 5) Sample Size 200 respondents 6) Data Type Primary secondary data PRIMARY DATA The Primary data are those which are collected afresh and for the first time, and thus happen to be original in character. SECONDARY DATA The secondary data are those which have already been collected by someone else and which have already been passed through the statistical process. CHAPTER II 2.1 Industry Introduction 2.2 Introduction to IDBI bank: All about 2.3 Management Organization 2.4 IDBI bank business chart 2.5 IDBI bank organizational chart 2.6 Product Services 2.7 Subsidiaries of IDBI 2.8 Review of literature 2.1Industry introduction The Indian Banking industry, which is governed by the Banking Regulation Act of India, 1949 can be broadly classified into two major categories, non- scheduled banks and scheduled banks. Scheduled banks comprise commercial banks and the co-operative banks. In terms of ownership, commercial banks can be further grouped into nationalized banks, the State Bank of India and its group banks, regional rural banks and private sector banks (the old/ new domestic and foreign). These banks have over 67,000 branches spread across the country in every city and villages of all nook and corners of the land. The first phase of financial reforms resulted in the nationalization of 14 major banks in 1969 and resulted in a shift from Class banking to Mass banking. This in turn resulted in a significant growth in the geographical coverage of banks. Every bank had to earmark a minimum percentage of their loan portfolio to sectors identified as priority sectors. The manufacturing sector also grew during the 1970s in protected environs and the banking sector was a critical source. The next wave of reforms saw the nationalization of 6 more commercial banks in 1980. Since then the number of scheduled commercial banks increased four-fold and the foreign banks (numbering42), regional rural banks and other scheduled commercial banks accounted for 5.7 percent, 3.9 percent and 12.2 percent respectively in deposits and 8.41 percent, 3.14 percent and number of bank branches increased eight-fold. And that was not the limit of growth. After the second phase of financial sector reforms and liberalization of the sector in the early nineties, the Public Sector Banks (PSB) s found it extremely difficult to compete with the new private sector banks and the foreign banks. The new private sector banks first made their appearance after the guidelines permitting them were issued in January 1993. Eight new private sector banks are presently in operation. These banks due to their late start have access to state-of-the-art technology, which in turn helps them to save on manpower costs. During the year 2000, the State Bank Of India (SBI) and its 7 associates accounted for a 25 percent share in deposits and 28.1 percent share in credit. The 20 nationalized banks accounted for 53.2 percent of the deposits and 47.5 percent of credit during the same period. Current Scenario: The industry is currently in a transition phase. On the one hand, the PSBs, which are the mainstay of the Indian Banking system are in the process of shedding their flab in terms of excessive manpower, excessive non Performing Assets (Npas) and excessive governmental equity, while on the other hand the private sector banks are consolidating themselves through mergers and acquisitions. PSBs, which currently account for more than 78 percent of total banking industry assets are saddled with NPAs (a mind-boggling Rs 830 billion in 2000), falling revenues from traditional sources, lack of modern technology and a massive workforce while the new private sector banks are forging ahead and rewriting the traditional banking business model by way of their sheer innovation and service. The PSBs are of course currently working out challenging strategies even as 20 percent of their massive employee strength has dwindled in the wake of the successful Voluntary Retirement Schemes (VRS) schemes. The private players however cannot match the PSBs great reach, great size and access to low cost deposits. Therefore one of the means for them to combat the PSBs has been through the merger and acquisition (M A) route. Over the last two years, the industry has witnessed several such instances. For instance, HDFC Banks merger with Times Bank Icici Banks acquisition of ITC Classic, Anagram Finance and Bank of Madurai. Centurion Bank, Indusind Bank, Bank of Punjab, Vysya Bank are said to be on the lookout. The UTI bank- Global Trust Bank merger however opened a pandoras box and brought about the realization that all was not well in the functioning of many of the private sector banks. Private sector Banks have pioneered internet banking, phone banking, anywhere banking, mobile banking, debit cards, Automatic Teller Machines (ATMs) and combined various other services and integrated them into the mainstream banking arena, while the PSBs are still grappling with disgruntled employees in the aftermath of successful VRS schemes. Also, following Indias commitment to the W To agreement in respect of the services sector, foreign banks, including both new and the existing ones, have been permitted to open up to 12 branches a year with effect from 1998-99 as against the earlier stipulation of 8 branches. Tasks of government diluting their equity from 51 percent to 33 percent in November 2000 has also opened up a new opportunity for the takeover of even the PSBs. The FDI rules being more rationalized in Q1FY02 may also pave the way for foreign banks taking the M A route to acquire willing Indian partners. Meanwhile the economic and corporate sector slowdown has led to an increasing number of banks focusing on the retail segment. Many of them are also entering the new vistas of Insurance. Banks with their phenomenal reach and a regular interface with the retail investor are the best placed to enter into the insurance sector. Banks in India have been allowed to provide fee-based insurance services without risk participation, invest in an insurance company for providing infrastructure and services support and set up of a separate joint- venture insurance company with risk participation. Aggregate Performance of the Banking Industry Aggregate deposits of scheduled commercial banks increased at a compounded annual average growth rate (Cagr) of 17.8 percent during 1969- 99, while bank credit expanded at a Cagr of 16.3 percent per annum. Banks investments in government and other approved securities recorded a Cagr of 18.8 percent per annum during the same period. In FY01 the economic slowdown resulted in a Gross Domestic Product (GDP) growth of only 6.0 percent as against the previous years 6.4 percent. The WPI Index (a measure of inflation) increased by 7.1 percent as against 3.3 percent in FY00. Similarly, money supply (M3) grew by around 16.2 percent as against 14.6 percent a year ago. The growth in aggregate deposits of the scheduled commercial banks at 15.4 percent in FY01 percent was lower than that of 19.3 percent in the previous year, while the growth in credit by SCBs slowed down to 15.6 percent in FY01 against 23 percent a year ago. The industrial slowdown also affected the earnings of listed banks. The net profits of 20 listed banks dropped by 34.43 percent in the quarter ended March 2001. Net profits grew by 40.75 percent in the first quarter of 2000- 2001, but dropped to 4.56 percent in the fourth quarter of 20002001. On the Capital Adequacy Ratio (CAR) front while most banks managed to fulfill the norms, it was a feat achieved with its own share of difficulties. The CAR, which at present is 9.0 percent, is likely to be hiked to 12.0 percent by the year 2004 based on the Basle Committee recommendations. Any bank that wishes to grow its assets needs to also shore up its capital at the same time so that its capital as a percentage of the risk-weighted assets is maintained at the stipulated rate. While the IPO route was a much-fancied one in the early 90s, the current scenario doesnt look too attractive for bank majors. Consequently, banks have been forced to explore other avenues to shore up their capital base. While some are wooing foreign partners to add to the capital others are employing the M A route. Many are also going in for right issues at prices considerably lower than the market prices to woo the investors. Interest Rate Scene The two years, post the East Asian crises in 1997-98 saw a climb in the global interest rates. It was only in the later half of FY01 that the US Fed cut interest rates. India has however remained more or less insulated. The past 2 years in our country was characterized by a mounting intention of the Reserve Bank Of India (RBI) to steadily reduce interest rates resulting in a narrowing differential between global and domestic rates. The RBI has been affecting bank rate and CRR cuts at regular intervals to improve liquidity and reduce rates. The only exception was in July 2000 when the RBI increased the Cash Reserve Ratio (CRR) to stem the fall in the rupee against the dollar. The steady fall in the interest rates resulted in squeezed margins for the banks in general. Governmental Policy: After the first phase and second phase of financial reforms, in the 1980s commercial banks began to function in a highly regulated environment, with administered interest rate structure, quantitative restrictions on credit flows, high reserve requirements and reservation of a significant proportion of lendable resources for the priority and the government sectors. The restrictive regulatory norms led to the credit rationing for the private sector and the interest rate controls led to the unproductive use of credit and low levels of investment and growth. The resultant financial repression led to decline in productivity and efficiency and erosion of profitability of the banking sector in general. This was when the need to develop a sound commercial banking system was felt. This was worked out mainly with the help of the recommendations of the Committee on the Financial System (Chairman: Shri M. Narasimham), 1991. The resultant financial sector reforms called for interest rate flexibility for banks, reduction in reserve requirements, and a number of structural measures. Interest rates have thus been steadily deregulated in the past few years with banks being free to fix their Prime Lending Rates(PLRs) and deposit rates for most banking products. Credit market reforms included introduction of new instruments of credit, changes in the credit delivery system and integration of functional roles of diverse players, such as, banks, financial institutions and non-banking financial companies (Nbfcs). Domestic Private Sector Banks were allowed to be set up, PSBs were allowed to access the markets to shore up their Cars. Implications Of Some Recent Policy Measures: The allowing of PSBs to shed manpower and dilution of equity are moves that will lend greater autonomy to the industry. In order to lend more depth to the capital markets the RBI had in November 2000 also changed the capital market exposure norms from 5 percent of banks incremental deposits of the previous year to 5 percent of the banks total domestic credit in the previous year. But this move did not have the desired effect, as in, while most banks kept away almost completely from the capital markets, a few private sector banks went overboard and exceeded limits and indulged in dubious stock market deals. The chances of seeing banks making a comeback to the stock markets are therefore quite unlikely in the near future. The move to increase Foreign Direct Investment FDI limits to 49 percent from 20 percent during the first quarter of this fiscal came as a welcome announcement to foreign players wanting to get a foot hold in the Indian Markets by investing in willing Indian partners who are starved of net worth to meet CAR norms. Ceiling for FII investment in companies was also increased from 24.0 percent to 49.0 percent and have been included within the ambit of FDI investment. IDBI bank: all about The economic development of any country depends on the extent to which its financial system efficiently and effectively mobilizes and allocates resources. There are a number of banks and financial institutions that perform this function; one of them is the development bank. Development banks are unique financial institutions that perform the special task of fostering the development of a nation, generally not undertaken by other banks. Development banks are financial agencies that provide medium-and long- term financial assistance and act as catalytic agents in promoting balanced development of the country. They are engaged in promotion and development of industry, agriculture, and other key sectors. They also provide development services that can aid in the accelerated growth of an economy. The objectives of development banks are: @ To serve as an agent of development in various sectors, viz. industry, agriculture, and international trade @ To accelerate the growth of the economy @ To allocate resources to high priority areas @ To foster rapid industrialization, particularly in the private sector, so as to provide employment opportunities as well as higher production @ To develop entrepreneurial skills @ To promote the development of rural areas @ To finance housing, small scale industries, infrastructure, and social utilities. 2.2 Introduction to the Bank IDBI the tenth largest development bank in the world has promoted world class institutions in India. A few of such institution built by IDBI are the National Stock Holding Corp. (NSE), the National Securities Depository Services Ltd.( NSDL ) Stock Holding Corp. of India (SHICL) etc. IDBI is a strategic investor in a plethora of institutions, which have revolutionized the Indian Financial Markets. IDBI promoted IDBI BANK to mark the formal foray of the Idbi group into commercial Banking. Idbi Bank, which began with an equity capital base of Rs. 1000 million (Rs.800 million contribute by IDBI and Rs. 200 millions by SIDBI), commenced its first branch at Indore in November 1995. The birth of Idbi bank took place after RBI issued guidelines for entry of new private sector banks in January 93. Subsequently, IDBI as promoters sought permission to establish a commercial bank and retained KPMG a management consultant of international repute to prepare the principle approval to establish Idbi bank on February 11th 1994 thereafter the bank was incorporated at Gwalior under companies act on 15th September 1994 with its registered office at Indore. The Certificate of Commencement of Business was received on 2nd December 1994. Banks registered office is in Indore and Head Office in Mumbai. One of the reason for the growth of Indian banks like ICICI and IDBI is that they have been allowed freedom to open any no. of branches in a particular city or suburb. They have also been given the freedom to open ATMs unlike in both cases the foreign banks who have been restricted in both of these areas. 2.3 Management Organisation IDBI Bank is a Board-managed organisation. The responsibility for the day-to-day management of operations of the Bank is vested with the Chairman Managing Director and two Deputy Managing Directors, who draw upon the support and expertise of a cross- disciplinary Top Management Team. As on March 31, 2008, IDBI Bank had a combined employee base of 8989, including professionals from the fields of accountancy, management, engineering, law, computer technology, banking and economics. Mr. Yogesh Agarwal, Chairman Managing Director Mr. Jitender Balakrishnan, Mr. O.V. Bundellu, (Deputy Managing Director) (Deputy Managing Director) OTHER BOARD OF DIRECTORS 2.4 IDBI Bank business chart 2.5 IDBI bank organizational chart 2.6 Products Services Free services Following services are provided to every type of A/C holder in general- ATMs : Besides cash withdrawals, some of the important things that you can do through the International Debit cum ATM card are : Balance Enquiry Statement Request Cheque-book Request Mini statements Cheque and Cash Deposits International usage Make purchases at 51,000 merchant establishments in India and over 10 million worldwide. Fabulous discounts and great deals at various establishments Internet Banking: Internet Banking gives you the power to access your bank account from your Personal Computer. Some of the important features of Internet Banking are : Account Balance Inquiry Transaction tracking and history Cheque status inquiry Funds transfer facilities to Own-account or third-parties Cheque book Requests Stop payment Requests FD renewal Requests Phone Banking: Just pick up your phone and access your account. The following features are available through Phone Banking : Available round the clock 24*7*365 Current Balance Inquiry Last 5 transactions inquiry Statement by fax fax-back, fax to another number, fax to registerednumber, Statement by mail Cheque status enquiry Cheque book request Balance as of a particular date Mobile Banking: The unique feature is that this facility is available across all mobile service providers. Balance enquiry Details of Last three transactions Cheque payment status Cheque book request Statement request Other services Sunday Banking Some of our branches are also open on Sundays that gives you an opportunity to complete all your banking requirements at your convenience. Locker Our branches provide lockers facility at nominal charges Who can open Account? Resident Individuals, Minors, Hindu Undivided Family (HUF), Trusts, Associations, Clubs, Societies, Foreign National residing in India can open a/c. Documents required for Account Opening: Account opening form Latest passport size photograph Self cheque or cash deposit Copy of passport In the absence of passport copy, copy of one document each from List A and List B is required: List A Voters ID card * Defense services Id/ Government ID Driving License * PAN card Photo credit card List B Latest bank account/credit card statement Latest electricity/telephone/mobile phone bill Latest copy of LIC policy or insurance premium receipt Latest copy of NSC Letter from employer certifying current mailing address Latest house lease agreement SuperSavings Account An assortment of benefits, earnings and convenience. Be it happiness in life or more time for yourself, you have always desired more of it. So why settle for less with your savings account? The SuperSavings Account is a complete financial package that provides you with easy access to your money and complete banking convenience too. It offers you a whole range of options for optimal management of your money. Which means, with SuperSavings Account you not only save your money but also make it grow. So apart from the basic benefits of a savings account, we offer you options for faster transfer of funds, options to pay your bills or tax online and options to grow money at attractive interest rates in the savings account. All these features are offered for a minimum balance of Rs 5,000. Please click on the links given below to find out more about each of these features. The SuperSavings Account is a complete financial package that provides you with easy access to your money and complete banking convenience too. It offers you a whole range of options for optimal management of your money. Which means, with SuperSavings Account you not only save your money but also make it grow. Roaming Current Account A Current account for every business No two businesses are the same, which is why IDBI Bank offersfive Roaming Current Accounts Gold to suit your business needs. Based on the balance you choose to maintain in the account, you can then choose your specific Roaming Current Account accordingly. IDBI Bank Current Accounts not only gives you the flexibility of banking anytime, anywhere, but also allows you to save more money while doing business across the country. Roaming Current Account from IDBI Bank comes packed with a host of services and facilities that makes your banking convenient and hassle-free. With services such as multi-city and multi-branch banking, electronic funds transfers, national clearing in selected cities, 247 cash withdrawals from ATMs, Internet Banking, Phone Banking and SMS Banking, you are assured of faster remittances and collection of funds at competitive rates. Whats more, extended IDBI Banking hours and Sunday Banking, all this to simplify banking for you! Features:- @ Make payments to your vendors in different cities without any costs. @ Receive payments form your customers without any charge deducted from the amount @ Do all your banking right from where you are or wherever you travel @ Most importantly, maintain better relations with your vendors and customers. All this, only with the IDBI Bank RoamingCurrent Account. You can open a Current Account (Basic RoamingCurrent Account)with only Rs 10,000. Keep in mind, you will have to maintain an average quarterly balance of Rs 10,000. But this is nothing compared to a host of services and facilities that will make your current account work more effectively and efficiently. Open Current Accounts Following can open current A/c: Sole Proprietorship Firm Partnership firm Private and Public Limited Companies Hindu Undivided Family Trusts Societies, Clubs Associations Documents required for account opening: Sole Proprietorship Account opening form Signed declaration in the Account Opening form Passport Copy or Self-cheque along with a copy of (any one) Voter ID card Defence Id/Govt ID Driving License PAN card Photo credit card In addition the following forms are required Proof of existence of sole proprietorship firm (any one) Electricity/Telephone bill for the sole proprietorship firm Shop and Establishment certificate Proof of PAN /GIR No or Form 60 (only for cash deposits) Latest passport sized photograph of the sole proprietor If the address mentioned in any of the above documents is different from that stated in the account opening form, kindly submit any one of the following to confirm the present address Ration card gas connection receipt latest telephone bill latest electricity bill Partnership firm Account opening form Signed declaration in the Account Opening form Passport copies of all partners or Self-cheque along with a copy of (any one) Voter ID card Defence Id/Govt ID Driving License PAN card Photo credit card In addition the following forms are required Proof of existence of partnership firm (any one) Shop and Establishment certificate Copy of registration certificate Copy of partnership deed Letter of consent signed by all partners (as per banks format) Private Limited and Public Limited Companies Account opening form Copy of certificate of incorporation Names and latest passport sized photographs of the authorized signatories Certified true copy of memorandum and articles of association Certified true copy of commencement of business PAN /GIR No details or Form 60 Names, addresses of directors of the companies Certified true copy of board resolution Hindu Undivided Family Account opening form Signed declaration by Karta and Co-parcenors in the Account opening Form Names and signatures addresses of Karta and co-parcenors Names, signatures and latest passport sized photographs of authorized signatories PAN /GIR No details or Form 60 Trusts Account opening form Copy of Trust Deed Copy of the resolution of the Trustees Copy of registration certificate Names and latest passport size photographs of the authorized signatories Names, addresses of the trustees Clubs/Societies and Associations Names and signatures and latest passport sized photographs of authorized signatories Copy of rules and by-laws Copy of the resolution of members for account operation Copy of registration certificate Account Opening Form Idbi banks Business Special Current account gives a host of free services and facilities that ensure optimal utilization of funds, higher liquidity and cost savings. At he same time you dont have to keep a higher minimum balance. You need to keep an Average quarterly balance of Rs. 50,000 only to avail the free services Business Premium Bronze (Rs. 1 lac-AQB) Type of Accounts: Bronze Average Quarterly Balance (AQB):1lac Free funds transfers (per month) Cheque payable locally (in over 65 idbi bank locations) :1.5 cr Demand Draft per day (on over 65 idbi bank locations) :10 lack Demand Draft (on over 300 non-idbi bank locations) :chargeable Electronic Funds Transfers :1.5 cr Pay Orders : un limited Free cheque collection (per month) Outstation cheque collection (on idbi bank locations) :50 lac Daily cheque pick-up from your establishment* :Yes Free Inter-branch banking Any branch cash withdrawal (per day) : 1lac Any branch cash deposit (per day) : Rs 20,000 Total limit for Free transactions (per day) : 6.86 cr Cost saving to the customer per year : 16 lac Also available Basic Current Account (AQB of Rs 10,000). you get monthly statement of account, certificate of balance, seep-in from FD and Net, Phone and Mobile banking facilities all FREE Business Premium Silver (Rs. 3 lacks -AQB) Types of Accounts: Silver Average Quarterly Balance (AQB):3lac Free funds transfers (per month) Cheque payable locally (in over 65 idbi bank locations) : 3 cr Demand Draft per day (on over 65 idbi bank locations) :10 lack Demand Draft (on over 300 non-idbi bank locations) : 13 lac Electronic Funds Transfers : 3cr Pay Orders : un limited Free cheque collection (per month) Outstation cheque collection (on idbi bank locations) : 1cr Daily cheque pick-up from your establishment* :Yes Free Inter-branch banking Any branch cash withdrawal (per day) : 1lac Any branch cash deposit (per day) : Rs 50,000 Total limit for Free transactions (per day) : 10.58 cr Cost saving to the customer per year : 25 lac Business Premium Gold (Rs. 5 lacks -AQB) Types of Accounts: Gold Average Quarterly Balance (AQB):5lac Free funds transfers (per month) Cheque payable locally (in over 65 idbi bank locations) : 5 cr Demand Draft per day (on over 65 idbi bank locations) :10 lack Demand Draft (on over 300 non-idbi bank locations) : 30 lac Electronic Funds Transfers : 5cr Pay Orders : un limited Free cheque collection (per month) Outstation cheque collection (on idbi bank locations) : 1cr Daily cheque pick-up from your establishment* :Yes Free Inter-branch banking Any branch cash withdrawal (per day) : 1lac Any branch cash deposit (per day) : Rs 50,000 Total limit for Free transactions (per day) : 14.75 cr Cost saving to the customer per year : 35 lac Suvidha Fixed Deposits Save and grow your cash safely IDBI Bank Suvidha Fixed Deposits have always stood for safety, credibility and attractive rates of interest. Whats more, our interest rates are among the highest in the industry so you get the benefit of high rates of return on your savings. These deposits have been further packed with the following features : @ Anytime access to your deposits @ Deposits across tenures of 15 days to 9 years @ Various Options to suit your needs. Senior Citizens Fixed Deposits Earn higher rates If you are a senior citizen, you have the advantage of earning higher interest on your regular income plans and reinvestment plans. Our interest rates for senior citizens are higher by 0.50% pa. You can choose from tenure ranging from 46 days to 9 years for minimum deposits starting from Rs10,000. Suvidha Tax Saving Fixed Deposit At IDBI Bank its been our constant endeavour to provide you with world-class products and services that help you improve your standard of living and plan ahead for the future. With the same spirit in mind, we bring to you IDBI Suvidha Tax-Saving Fixed Deposit which gives dual benefits of tax exemption u/s 80c of the Income Tax Act and higher returns on your investments with interest rates at 8.5%* p.a. for regular deposits and 9%* p.a. for Senior Citizens. Other benefits : @ Zero Balance Savings Account* @ Free local Cheque Book @ International ATM-cum-Debit Card @ Free Internet Banking facility Pension Account Pension, now without any tension Worried about receiving your monthly pension cheque? Stop worrying. Open an IDBI Bank Pension Account and get rid of all the hassles of receiving pension payments month after month. IDBI Banks Pension Account gives you the joy of receiving your pension without any tension. Sabka Account IDBI introduces Sabka Account a savings account thats literally meant for everyone; absolutely elementary in its approach and with an average quarterly balance requirement of just Rs 250. Salient features of Sabka Account 1. Low average quarterly balance Modern banking facilities with IDBIs Sabka Account with just Rs 250. 2. Debit cum ATM Card and Cheque Book Get an ATM cum Debit Card and cheque book on request at nominal charges. The card allows you to transact at IDBI ATMs and shop at retail outlets. The cheque book however, will help you carry out other banking transactions. 3. Multiple ways to access your account Now you dont need to visit the bank time and again. Our unique services like Phone Banking, SMS Banking and Internet Banking will allow you to access your account from anywhere, anytime 4. Quartely Account Statements Keep track of your Sabka Savings Account through free quarterly account statements. If you have registered for Internet Banking, you can also avail of the quartely account statements via email. 5. Recurring Deposits This account offers you a recurring fixed deposits service wherein you can earn a higher rate of interest just by investing a small amount (as low as Rs 500) every month. There will be no charges for standing instruction for credit to Recurring Deposits account from the Savings Account. IDBI Super Shakti Account for Women Understanding the specific requirements of our customers, we at IDBI Bank have introduced a special Savings Account for Women, which we have coined Super Shakti. Not only this, along with this account we offer one Zero Balance Savings Account absolutely free for her child below the age of eighteen years. The Account offers you a host of features, which include: @ Free Transactions at other Bank ATMs*. @ An account opening balance of just Rs.1000 @ An AQB requirement of Rs. 5000. @ A Zero balance account for your child below the age of 18 years. @ Debit Card Free for the first year. @ A free Personalised/Customised PAP Cheque Book. @ Quarterly Account Statement @ Free Demand Draft at Home Branch @ Free Payorder for payment of School/colleges fees and remitting funds to their parents. @ Phone Banking @ Mobile Banking @ Free Statement by e-mail @ Demat Account at just Rs.200. @ Locker services at a concessional rate @ Investment advisory services. @ Free local personalized Cheque Book Home Loans Home, sweet home, built out of your dreams. A place where you return after a hard days work and relax, a place where you share precious moments with your family. A place that gives you a sense of belonging. IDBI Bank helps you realise your long cherished dream of owning your home through hassle free and customer friendly home loans. Presenting IDBI Banks ultra flexible home loan you have been looking for. We realise what owning your home means to you and your family. You can avail of the Home Loans for constructing a home, purchasing a ready built house/flat, residential plot and even for re-financing existing loans you may have availed from other banks or housing finance companies. Advantages of IDBI Ultra Flexible Home Loans @ Maximum Funding, @ Flexibility of choosing between Floating or Fixed interest rate, @ Attractive rate of interest, @ EMI on daily reducing balance, @ Personalised doorstep service, @ Simple documentation, @ Legal and technical assistance, @ Balance transfer facility, Education Loans Education loans from IDBI Bank aim at providing financial support to deserving/ meritorious students for pursuing higher education in India and abroad. With an array of courses to choose from and easy repayment options, IDBI Bank makes sure you get complete financial backing. Maximum loan amount : 1. Study in India-Rs.10 lakhs 2. Study Abroad -Rs.20 lakhs 2.7 Subsidiaries of IDBI IDBI Gilts Ltd IDBI Homefinance Ltd IDBI Intech Ltd IDBI Capital Market Services Limited IDBI Capital Market Services Limited IDBI Capital Market Services Ltd. (head quartered in Mumbai), is a leading provider of financial services and is a 100% subsidiary of IDBI Bank Ltd. The company was set up in 1993 with the objective of catering to specific financial requirements of financial institutions, banks, mutual funds and corporate houses. The company provides a complete range of financial products and services that includes: @ Stock Broking-Institutional and Retail @ Derivatives Trading @ Distribution of Mutual Funds @ Investment Banking @ PF/Pension Fund Management @ Retail Marketing of Bonds and IPOs @ Depository Services @ Research Services Over the last 5 years, the company has been ranked amongst the leading players in each of these businesses. It has a strong agent network which caters to the investment needs of retail investors in instruments like IPOs, Bonds, etc. The company is a major player in the Equity and Derivatives market and a leading manager of Pension Provident Funds in the country. The company has executed several mandates on the Issue Management and Corporate Advisory Services. The company offers an online investment portal idbipaisabuilder.in with advanced features and tools for an easy and informed investing experience in Equities, Mutual Funds and IPOs. IDBI Home Finance Limited IDBI Homefinance Ltd. is 100% subsidiary of IDBI Bank Ltd. acquired the entire shareholding of Tata Finance Ltd. in Tata Homefinance Ltd. in September 2003. The name of the company was changed to IDBI Homefinance Ltd. Over the years, the company has taken steps to enhance its retail reach, strengthen brand image, improve asset quality, thereby achieving business growth. IDBI Intech Limited IDBI Intech Ltd. is a wholly owned subsidiary of IDBI Bank Ltd. IDBI has set up IDBI Intech Ltd. (INTECH) in March 2000 to tap the opportunities arising from the IT sector. INTECH capitalizes on the banking business knowledge acquired over the years supplemented with experience in Implementation Management of state-of-the-art IT Infrastructure, Technology applications and Systems for one of the largest universal bank in India and uniquely positions itself, in the Information Technology Service Provider Space, to offer the IT-related products and services to the IDBI Group companies and the other organizations, focusing mainly on the BFSI sector. INTECH operates in a multi-dimensional framework and provides IT related services in the area of Consultancy, System Integration, System implementation support, Applications Server hosting and other IT related managed services and specialized training. IDBI Gilts Ltd IDBI Gilts Ltd. was set up as a wholly owned subsidiary of IDBI Bank Ltd. to undertake Primary Dealership [PD] Business. In accordance with RBI guidelines, the PD business of IDBI Capital Market Services Ltd. [ICMS] has been de-linked and transferred to IDBI Gilts Ltd. The company was incorporated in December 2006 and became operational from July 24, 2007. The companys business ambit includes Bond trading, underwriting in auctions of primary issuance of Government dated securities and treasury bills. In addition, IDBI Gilts also plans to be a major player in the interest rate and credit derivative market. 2.8 Review of literature Customer satisfaction :- It is a marketplace. Every organization has customers of some kind. The organization provides products (goods and/or services) of some kind to its customers through the mechanism of a marketplace. The products the organization provides are subject to competition whether by similar products or by substitution products. The reason an organization is interested in the satisfaction of its customers is because customers purchase the organizations products. The organization is interested in retaining its existing customers and increasing the number of its customers. Customer satisfaction is an ambiguious and abstract concept and the actual manifestation of the state of satisfaction will vary from person to person. The state of satisfaction depends on a number of both psychological and physical variables. The level of satisfaction can also vary depending on other options the customer may have and other products against which the customer can compare the organizations products. Because satisfaction is basically a psychological state, it is a difficult thing to measure quantitatively. In other words, there are no units of satisfaction that have been defined. CHAPTER-III 3.1 Data collection 3.2 Data analysis Interpretation FACTS AND FINDINGS Sample Status (1) Distribution of Respondents in terms of age group: Age group No. of Respondents (f) No of Respondents (in %) 18-40 133 66.5 41-60 63 31.5 Above 60 4 2 (2) Distribution of Respondents in terms of sex: Sex No. of Respondents (f) No of Respondents (in %) Male 176 88 Female 24 12 (3) Distribution of Respondents in terms of occupation: Occupation No. of Respondents (f) No of Respondents (in %) Professionals 34 17 Businessmen 55 27.5 Servicemen 109 54.5 Housewives 2 1 Respondents responses regarding structured schedule that was asked from them is as follows: 1. Respondents came to know about IDBI Bank through: No. of Respondents'(f) No of Respondents (in %) A) Through Friends/relatives 34 17 B) Through existing customers 13 6.5 C) Through advertisement 12 6 D) Through Bank Employee/s 97 48.5 E) Just Walked in 44 22 This is clear from the above findings that 48.5% respondents came to know about IDBI Bank through Bank employee/s. 2. Respondents responses were as follows regarding awareness of following products and services of IDBI Bank No. of Respondents (f) No of Respondents (in %) Time Deposit (FD RD) A/c 18 9 Savings Bank A/c 136 69 Current A/c 40 20 Demat A/c 25 12.5 Internet Banking 78 39 Mobile Phone Banking 86 43 Phone Banking 89 44.5 Debit cum ATM Card 178 89 ATM Services 93 46.5 Insurance 7 3.5 Lockers 12 6 Electronic Fund Transfer 4 2 (EFT) Above findings shows that most of the respondents were aware of the Debit cum ATM card and another were aware of the Savings Bank A/c and some of the respondents in % is greater than 100% because of multiple responses of customers regarding products and services. 3. Respondents were having the following A/c with the Bank: No. of Respondents (f) No of Respondents (in %) A) Time Deposit (FD RD) A/c 8 4 B) Savings Bank A/c 116 58 C) Current A/c 46 23 D) Demat A/c 30 10 E) Any other 0 0 From the above chart, it is clear that 58% respondents were having savings bank a/c and 23% respondents were having current a/c with IDBI Bank. Here Demat A/c is Demat + Savings A/c 4. Respondents responses regarding influencing factor in opening a A/c were as follows: No. of Respondents (f) No of Respondents (in %) A) Goodwill of the Bank 28 14 B) Facilities provided by the Bank 144 71 C) Proximity of the Bank 9 5 D) Any other 19 10 This table shows that maximum no. of respondents i.e. 71% influenced from facilities provided by the bank in opening a A/c. 5. In order to find out satisfaction level of customers, question was asked to respondents and following responses were obtained : No. of Respondents (f) No of Respondents (in %) Satisfied Neither Dissatisfied Satisfied Neither Dissatisfi Satisfied satisfied ed Nor nor Dissatisfied dissatis fied A) Employees knowledge 136 46 18 68 23 9 B) Customer Services 139 48 13 69.5 24 6.5 C) Employees Behavior 127 44 29 63.5 22 14.5 D) Working hours 141 52 7 70.5 26 3.5 As table shows that 68% respondents were satisfied with employees knowledge, 69.5% were satisfied with customers services, 63.5% were satisfied with employees behavior and 70.5% were satisfied with working hours of the Bank. 6. Respondents responses regarding awareness of various bank loan scheme were as follows: No. of respondents (f) No. of Respondents (in %) A) Yes 112 56 B) No 88 44 This table shows that 56% of respondents were aware of the various bank loan schemes that will be provided by IDBI Bank, in near future and 44% were not aware about this. 7. When this question Have customer faced any problem was asked to customers than the Respondents responses were as follows: No. of respondents (f) No. of Respondents (in %) A) Yes 79 39.5 B) No 121 60.5 If yes then does their problem get attended by Bank staff: No. of respondents (f) No. of Respondents (in %) A) Yes 50 25 B) No 150 75 Above findings shows that 60.5% of respondents had not faced any problem regarding their a/c and the rest 39.5% of respondents, who had faced problem, get attended by Bank staff very well. 8. Respondents gave following responses regarding deficiencies in IDBI Bank No. of respondents (f) No. of Respondents (in %) A) Seating arrangement 116 58 B) Water facility 67 33.5 C) Display of time standards 6 3 D) Cleanliness of Branch premises 0 0 E) Suggestion Box for customers 11 5.5 Above table shows that 58% of respondents found deficiency of seating arrangement and other 33.5% respondents found deficiency of water facility of IDBI Bank. 9. Respondents responses regarding switching over to other bank were as follows: No. of respondents (f) No. of Respondents (in %) A) Yes 109 54 B) No 91 46 It is clear from the above table that 54% of respondents would shift to other bank, if they provide better services. 10. Respondents responses regarding referrals were as follows: No. of respondents (f) No. of Respondents (in %) A) Yes 158 79 B) No 42 21 If yes then why No. of respondents (f) No. of Respondents (in %) A) Facilities provided by the bank 112 58 B) Better customer services 57 26.5 C) Any other 0 0 D) Both responses 31 15.5 Above table shows that 79% of respondents had given referals because of facilities and better customer services provided by the bank 11. Respondents rated IDBI bank as follows: No. of respondents No. of Respondents (in %) A) Excellent 23 11.5 B) Very good 139 69.5 C) Average 38 19 D) Poor 0 0 Above table shows that 69.5% of respondents rated IDBI Bank very good and no one has rated this bank poor. ANALYSIS INTERPRETATIONS When this question How have customer come to know about IDBI Bank: was asked to the respondents, then the researcher found the responses by different type of respondents as follows: Occupation Through Friends/ relatives Through Existing Customer Through Advertisement Through Bank Employee Just Walked in Total Professionals 7 4 4 17 2 34 Businessmen 10 3 4 26 12 55 Servicemen 17 6 4 52 30 109 Housewives - - 2 - 2 Total 34 13 12 97 44 200 As per the respondents response, most of the 50% professionals, 47% businessmen, 48% servicemen 100% housewives became the customer of IDBI Bank through Bank employees. It shows that Bank employees have played major role in making new customers. Some of other respondents of the total sample became the customer through just walked in option because this branch is near to their home and became the customer through friends that means a satisfied cutomer is an advertisement itself to the Bank. When this question What type of A/c do customers have with this Branch: was asked to the respondents, then the researcher found the responses by different type of age group respondents as follows:- Age group Term Deposit A/c (FD RD) Savings Bank A/c Current A/c Demat A/c Any other Total 18-40 3 95 24 13 0 133 41-60 5 17 22 17 0 63 Above 60 0 4 0 0 0 4 Total 8 116 46 30 0 200 As per the respondents response. all the age group and maximum 18-40 age group persons i.e. 71.43% were having Savings bank A/c with this IDBI Bank. Branch Bikaner because people operate very frequently in this A/c to meet their day-to-day needs. When this question What influenced customer to open A/c in a Bank: was asked to the respondent, then the researcher found the responses as follows: Occupation Goodwill of the bank Facilities Provided by the bank Proximity of the bank Any other Total Professionals 05 24 2 3 34 Businessmen 10 39 - 6 55 Servicemen 12 80 7 10 109 Housewives 1 1 - - 2 Total 28 144 09 19 200 As per the respondents responses, 72% of the total respondents in which most of the professional, businessmen maximum servicemen influenced by facilities provided by the Bank. When the question related to deposit facility through ATM was asked to the respondents, then the researcher found the responses by different age group as follows:- Age group Yes No Total 18-40 101 32 133 41-60 41 22 63 Above 60 3 1 4 Total 145 55 200 As per the respondents response, all age group but specially age group of 18-40 i.e. 76% were aware of the deposit facility through ATM. When the question related to daily withdrawal limit of ATM of IDBI Bank was asked to the respondents, then the researcher found the responses by different types of respondents as follows:- Occupation Less than Rs. 10,000 Rs. 15,000 Rs. 25,000 Dont Know Total Professionals - - 28 06 34 Businessmen - - 42 13 55 Servicemen - - 106 03 109 Housewives - - 02 - 02 Total - - 178 22 200 As per the respondents response, most of the 82% professionals, 76% businessmen, 97% servicemen and 100% housewives were aware of the daily withdrawal limit of ATM of IDBI Bank. When the question What kind of deficiencies do customer find in this Bank: was asked to the respondents, then the researcher found the responses by different type of respondents as follows:- Occupation Seating Arrangement Water Facility Display of Time Standards Cleanliness of Branch Premises Suggestion Box for Customers Total Professionals 10 18 3 - 3 34 Businessmen 21 31 1 - 2 55 Servicemen 83 18 2 - 6 109 Housewives 2 - - - - 2 Total 116 67 6 - 11 200 As per the respondents response, 76% servicemen 100% housewives found the deficiency of seating arrangement for customers. 53% Professionals 56% businessmen found the deficiency of Water facility. So it should be taken care off. No one found the deficiency of Cleanliness of Branch Premises. Some of the respondents found the deficiency of Display of time standards and suggestion box for customers. It shows that they are concerned about Branchs internal environment. CHAPTER-IV 4.1 Suggestions 4.2 Conclusions Suggestions: In order to survive in this area of cutthroats competition, it is very important for an organization to give the best to its customers. After going through the study on this project, following suggestion is being forward to IDBI Bank, Bikaner Branch: 1. The reason behind opening a/c in IDBI Bank is facilities and better customer services. So Bank should provide more facilities and services, if it is feasible as compare to other private banks so that the customers will be more benefited. 2. As it is clear that level of awareness of customers is low, so the Bank employees should advertise about the products and schemes amongst the customers aggressively. 3. Progress chart and P L A/c of the Bank in Managers room as well as in the premises of Bank should be there so that customers of the bank can get knowledge about the financial positioning of the bank. 4. Bank should provide special product for senior citizens. 5. Adequate seating arrangement for valuable customers. 2. Suggestion from customer: Adequate seating arrangement for customer should be there Attend customer properly Need to improve customer care customer services Loan limit should be there Provide ATM card covers to the customer Arrange weekly or monthly meeting with the customer Employees behavior should be polite co-operative The account opening process should be easy Bank staff must have uniform Advertisement of the product should be in proper way Maximum branches of IDBI Bank should be open in proper way Accept the small denomination notes of Rs. 10 Rs. 20 Cash deposit limit should be increased Separate inquiry staff should be there Conclusions On the above basis survey, researcher can recommend that though the customers are satisfied with the services provided by IDBI Bank, there is a vast scope of improvement in the level of satisfaction. This can be taking care of suggestions given by different customers. It was also observed that though the Bank has launched various innovative products, the level of customers awareness about products services is very low. So, it is suggested that staff of the branches should be more proactive publicizing about their products. 1. Bank employee/s played a great role to influence the respondents in opening an a/c with IDBI Bank. 2. Debit cum ATM card and savings bank a/c but about other products services the level of customers awareness is very low. 3. It is concluded from the above research that most of the customers were having Saving Bank A/c with IDBI Bank. 4. From the research, researcher found that facilities provided by the Bank was the prominent influencing factor in opening an a/c. 5. Through the survey the researcher came to the result that most of the respondents were satisfied with the Employees knowledge, customer services, Employees behavior and working hours. 6. Researcher found that most of the customers were aware of the deposit facility through ATM and daily withdrawal limit of ATM of this Bank. 7. Researcher found that most of the customers were aware of this Bank. 8. From the research, researcher found that most of the respondents were aware of loan schemes provided by IDBI Bank, Branch Bikaner in near future, will provide that. 9. Through the survey the researcher came to the result that most of the respondents did not face any problem regarding their account. 10. Researcher found that there was a deficiency of seating arrangement for customers in Bikaner Branch premises and other deficiency was water facility. 11. From the research, researcher found that most of the customers of IDBI Bank would shift to other bank, if they provide better services. 12. Researcher found that respondents have given referrals because of facilities and customer services provided by the Bank. 13. Through the survey the researcher came to the result that most of the respondents rated IDBI Bank very good. CHAPTER-V Limitations of the study:- Lack of Banking knowledge Since the results have been drawn on the basis of the information provided by the respondent changes of responses error might be there. The time provided for the collection of data was a major constraint and increased size could give better result. Survey was restricted to New Delhi only, so it is very difficult to generalize. CHAPTER-VI NameOccupation.. Age.. Account No Address 1 How have you come to know about IDBI Bank ? (A) Through friends / relatives (B) Through existing customers (C) Through advertisement (D) Through a bank employee (E) Just walked in 2 Are you aware of the following products and services offered by this bank (Please tick) Time deposits(FD RD Account) Saving bank account Current account Demat account Internet banking Mobile phone banking Phone banking Debit cum ATM card ATM services Insurance Lockers Electronic fund transfer (EFT) 3 What type of account do you have with this bank ? (A) Time deposits (FD RD A/c) (B) Saving bank account (C) Current account (D) Demat account (E) Any other . 4 What influenced you to open an account in this bank ? (A) Goodwill of the bank (B) Facilities provided by the bank (C) Proximity to the bank (D) Any other. 5 Are you satisfied with the following: (Please tick one column for each of the following) Satisfied Neither satisfied nor dissatisfied Dissatisfied (A)Employees knowledge 1 2 3 (B) Customer services 1 2 3 (C) Employees behavior 1 2 3 (D) Working hours 1 2 3 6 Are you aware of the deposit facility through ATM of this bank ? (A) Yes (B) No 7 What is the daily withdrawal limit of ATM that is provided by this bank ? (A) Less than Rs.10,000 (B) Rs. 15,000 (C) Rs. 25,000 (D) Dont know 8 Are you aware of the various loan schemes that will be provided by IDBI bank, Bikaner in near future? (A) Yes (B) No 9 Have you ever faced any problem in this bank? (A) Yes (B) No If yes, was your problem attended by the bank staff? (A) Yes (B) No 10 What kind of deficiencies do you find in this bank ? (A) Seating facility for waiting customers (B) Water facility (C) Inadequate display of working hours (D) Cleanliness of branch premises (D) Suggestion box for customers 11 Would you shift to another bank, if they provide better services? (A) Yes (B) No 12 Would you suggest anyone to open an account in this bank? (A) Yes (B) No If yes, then why? (A) Facilities provided by the bank (B) Better customer services (C) If any other (Please specify). If no then why ? 13 How will you rate IDBI Bank (A) Excellent (B) Very good (C) Average (D) Poor 14 Please give your valuable suggestions : Signature CHAPTER-VII 1. kothari, C.R., Research methodology, new age international publishers. 2. Help from internet @ www.idbibank.com @ www.google.com 5